MVM Productions Sdn Bhd, also known as MVM Music, is a record label that was formed in the year 2011. It is one of the pioneering companies that started uploading music videos onto YouTube. Rusa Marketing Sdn Bhd, better known as Rusa Music, was later established in the year 2013. Since then, these two YouTube channels have each gained over 2.3 million subscribers. Currently, Rusa Music & MVM Music’s YouTube channels are some of the largest & most subscribed YouTube channels in the Malay music industry nationwide, with hundreds of artists under its label while owning a huge back catalogues of the oldies.
Over the years, Rusa Marketing Sdn Bhd has expanded its business ventures into public relations, artist agency, song recording, MV shooting, publishing, music distribution, digital content creation & video editorial services. On the side, Rusa is also currently looking into F&B services, having opened a cafe called Rusa Cafe in their headquarters.
At Rusa Marketing Sdn Bhd HQ, there are 3 recording studios equipped with some of the best sound systems, a white and green screen studio, a shooting studio doubling as a stage that is fully equipped with sound and lighting systems, as well as a makeup room that has a wardrobe, fitting rooms and vanity tables. Staff members who are working under Rusa consist of an A&R team, a marketing team, a PR team, a photoshoot and MV shooting team, a content creation team, a graphic design team, accountants, an F&B team, sound engineer, song arranger, makeup artists, hairstylists & stylists.